It’s nice to have you back! If you’re reading this, you’re interested in advertising on WeChat and have therefore read our 3 previous advertisement guides before landing here. If not, […]
The Ultimate Guide to WeChat Public Account Ads Read More
Greetings WeChat friends and welcome to the 3rd edition of the Ultimate Guide to WeChat ads in which we’ll be taking a closer look at the Coupon ads that have
Part 3: The Ultimate Guide to WeChat Coupon Ads Read More
Greetings WeChat enthusiasts and welcome to our second edition of the ultimate WeChat advertising guide in which we’ll be discussing advertising through Key Opinion Leaders, commonly known as KOLs. For
WeChat KOL: The Ultimate Guide For Marketing Read More
WeChat launches video analytics to compliment recent web analytics integration Following the recent launch of web analytics that finally gave WeChat marketers the opportunity to analyze user interactions within the
WeChat launches new video analytics feature Read More
Greetings data junkies, ready for a surprise? Today we woke up to the news that WeChat had taken its’ analytics functionality to the next level with the addition of web
WeChat launches Web Analytics feature Read More
China\’s decision to ban Instagram in 2014 following pro-democracy protests in Hong Kong paved the way for other competitors to take over the local photo-editing landscape. Several apps have capitalized
NICE: Introducing China’s very own Instagram Read More
The digital world never sleeps. On any given day of the week, someone somewhere is working on the next big thing. While Google\’s busy improving it\’s search engine algorithms, much
Round-up of this week’s digital news (Week 24) Read More
In a recent news article published on the South China Morning Post website, Sekkei Studio\’s general manager David Henriques provided his expert opinion on the regulation of medical advertising. Due
Sekkei Studio in South China Morning Post – Medical Advertising Read More
As a westerner living in China, you quickly realize that the Google-dominated digital landscape you were used to is much less universal than you first thought. Sure, websites such as
Digital Landscape: The Ultimate Marketing Guide in China Read More
$11 billion sales in “Singles Day” Alibaba\’s Tmall, the Chinese equivalent of Amazon, has made another record over $11 billion online shopping in one day. In the US there\’s Black
Tmall Global Shopping Festival – Biggest online “Black Friday” shopping day in history Read More
