Baidu is a platform you can’t skip when conducting SEO in China. Not only because it’s the dominant player in the market but also due to the fact that it has a more sophisticated search algorithm and extensive database than other search engines in the market.
Increasing your business’ website ranking on Google requires dedication and a well-planned approach. There are a number of components involved in making sure your website ranks well on Google’s search engine; one of those components is link building. Link building refers to the process of getting other websites to link back to yours. The more backlinks to your website, the more reliable it will appear and the more authority it will have —– which ultimately determines how well your website will rank on search engines like Google.
