Top Chinese Social Media Platforms in 2023: A Comprehensive Guide for Marketers
Recent statistics show that Chinese internet users reached over one billion at the beginning of 2023 . With around 72% of the country’s population transacting online , it’s no wonder more businesses are pouring efforts into their local social media marketing strategies. Although there are many tried and tested methods to attract users into patronizing your business, the reality is that the Chinese social media sphere is different from other apps in the West.