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Mobile Game Marketing: Top Strategies from Agency in China

July 16, 2018 / By / China Digital, SEO & SEM, Social Media, Web & Mobile, WeChat / , , , ,

Across mobile and PC games, China is the largest and most lucrative gaming market on the planet, with an annual value of $29 billion. In 2016, mobile gaming alone accounted for 53% of total gaming revenue – reaching $14.6 billion. China is a mobile-first country with cheap, high performing mobile phones, which creates endless opportunities …

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What If Mobile Advertisement Was Gamified?

May 29, 2015 / By / Web & Mobile / , , , ,

Current State of Mobile Advertisement The global mobile advertisement is supposed to get close to 100 billion USD in 2016 (eMarketer figures – Global Ad spending). How can we advertise targeting mobile users in 2015? Search Engines Pay-Per-Click Ads: Mobile advertisement is a part of  Pay-Per-Click system (Google Adwords). You even can focus your efforts …

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