Tmall & JD

Maximize Your Sales Potential on TMall & JD with Our Marketplace Management Services

If you want to tap into China’s eCommerce market, TMall China and JD are two platforms you can’t afford to ignore. With over 782 million active users between them, these B2C marketplaces offer a huge opportunity for many international businesses and brands to expand their reach and boost sales. However, managing your presence on these platforms can be challenging without the right expertise.

That’s where our local Chinese digital marketing agency comes in. We specialize in TMall and JD marketplace management, helping businesses like yours showcase their products and sell directly to their target audience. Our services include optimizing your product listings, creating effective advertising campaigns, and leveraging data analytics to track performance and refine your strategy over time.

Tmall & JD Services

At our digital marketing agency, we specialize in helping foreign brands navigate the complexities of the Chinese eCommerce market and establish a successful presence on TMall and JD. Our services include creating and optimizing your TMall flagship store, managing your eCommerce strategy, and leveraging data analytics to track performance and refine your approach over time.

We understand the unique challenges that foreign brands face when trying to break into the Chinese market, and our team has the expertise and experience necessary to help you overcome them. Whether you’re looking to launch a new product or improve your sales performance on TMall and TMall Global, we can provide the customized solutions you need to reach Chinese consumers.

Tmall domestic and global

TMALL, from Alibaba Group, is a platform essential for businesses that sell a range of products and want to build their brand image. It’s so popular that even well-known names like Calvin Klein, Burberry, Adidas, Ray-Ban and 70,000 other brands have virtual stores on the platform. As TMALL is established and trusted, it’s a platform that can bring prolific benefits to brands. You gain exposure to your target market, and your consumers are more likely to buy from you as the ecosystem is secure.

Jing Dong

Another alternative to TMALL is Jing Dong (JD), a significant eCommerce cross-border platform. This e commerce platform is innovative and covers every major category of e-commerce goods. They’re one of the major internet companies in China, with over 500 million active customers.

JD & TMall Store Setup and Design

We understand that a visually appealing and user-friendly store layout is critical to attract and retain customers. That’s why our team of experts will work with you to create a store design that reflects your brand image and appeals to the Chinese market. We also ensure that your store is fully optimized for mobile devices, which is critical given that more than 95% of Chinese internet users access the internet via their smartphones.

Product Listing Optimization

Our team of experienced copywriters and search engine optimization (SEO) specialists will optimize your product listings with the right keywords, images, and descriptions to ensure that they appear at the top of search results and attract the attention of Chinese consumers. We also ensure that your product listings are fully translated into Chinese and tailored to the unique needs and preferences of Chinese consumers.

Marketing and Advertising

In order to compete in the crowded Chinese eCommerce market, it’s essential to have a robust marketing and advertising strategy. We help you develop and execute effective campaigns to increase brand awareness and drive traffic to your store. Our marketing and advertising services include search engine marketing (SEM), social media advertising, influencer marketing, and more.

Store Operations Management

Once your store is up and running, it’s essential to manage it effectively to ensure that it runs smoothly and meets your business goals. We provide a range of store operations management services, including order management, inventory management, customer service, and more. Our team works closely with you to develop a customized store operations management plan that meets your unique needs and goals.

Cross-border Ecommerce

If you’re looking to expand your eCommerce business into China from overseas, our cross-border eCommerce services can help you navigate the complex regulatory and logistical challenges involved. We help you set up a Tmall Global store, which allows overseas merchants to sell directly to Chinese consumers without the need for a physical presence in China. Our cross-border eCommerce services also include product localization, logistics management, and payment processing.

Performance Analytics and Reporting

To ensure that your TMall and JD stores are performing at their best, it’s important to track key performance indicators (KPIs) and analyze your store’s performance regularly. We provide detailed performance analytics and reporting services to help you understand how your store is performing and identify areas for improvement. Our reporting includes detailed information on traffic, sales, conversion rates, and more, along with actionable insights and recommendations to help you optimize your store for maximum results.

We Handle It All

At Sekkei Digital Group, we understand that succeeding in the highly competitive Chinese eCommerce market requires more than just setting up a store on TMall or JD. That’s why we offer a comprehensive range of services to help you establish and manage your presence on these platforms, including store design and setup, product listing optimization, marketing and advertising, store operations management, cross-border eCommerce, and performance analytics and reporting.

Our team of experts utilizes the latest technologies and strategies to help you reach Chinese consumers with precision and efficiency, leveraging data-driven insights to optimize your store and drive sales. We are dedicated to delivering measurable results for our clients, whether it’s improving your store’s search rankings, increasing your conversion rates, or expanding your reach in China.

Looking to increase your sales on China’s biggest B2C e-commerce platforms?

Questions Our Customers ask
about Tmall & JD

At our digital marketing agency in China, we have a team of experts who specialize in optimizing product listings for maximum visibility and engagement on TMall and JD. Our comprehensive approach includes conducting a thorough audit of your existing listings to identify areas for improvement, such as optimizing your product titles, descriptions, images, and more. We also conduct extensive research to ensure that your listings are targeting the right keywords and phrases to reach your desired audience.

Yes, we have extensive experience creating and managing advertising campaigns on both TMall and JD. Our team of experts will work with you to develop a customized advertising strategy that aligns with your goals and budget. We use a data-driven approach to target the right audience, select the most effective ad formats, and optimize your campaigns for maximum ROI. We also provide regular performance reports and analysis to help you stay informed and make informed decisions about your advertising spend.

A TMall flagship store is a premium storefront on the TMall platform that offers a wide range of customization options and enhanced visibility for your brand. At our digital marketing agency, we specialize in helping foreign brands establish and manage their TMall flagship stores. Our services include everything from store design and setup to ongoing maintenance and optimization. We can also provide guidance on how to effectively leverage your flagship store to drive traffic, increase sales, and build brand awareness.

Cross-border eCommerce refers to the process of selling goods and services across international borders via eCommerce platforms like TMall and JD. This can be a complex and challenging landscape to navigate, particularly for foreign brands entering the Chinese market for the first time. At our e-commerce marketing agency, we have extensive experience managing cross-border eCommerce strategies for clients of all sizes and industries. We can help you navigate the regulatory requirements, optimize your product offerings, and develop a customized strategy to maximize your sales potential.

We use a variety of metrics to measure the success of our TMall and JD management services. These may include key performance indicators like sales volume, conversion rate, click-through rate, and customer engagement metrics. We also provide regular performance reports and analysis to help you stay informed about your results and make data-driven decisions about your eCommerce strategy.

Yes, expanding your reach on TMall and JD is a key priority for many of our clients. We can help you develop and execute a targeted strategy to reach new customers, such as by expanding your product offerings, leveraging social media channels, or running targeted advertising campaigns. Our team of experts has extensive experience working with brands of all sizes to help them expand their reach and grow their sales on these platforms.

Compliance with relevant regulations and requirements is a top priority for our agency. We stay up-to-date on all relevant regulations and requirements related to eCommerce sales in China, and we work closely with our clients to ensure that they are fully compliant with all relevant regulations and requirements. Our team of experts can provide guidance on everything from import/export regulations to consumer protection laws to ensure that your brand is in full compliance with all legal requirements when selling on TMall and JD. We also regularly monitor changes in regulations and requirements to ensure that our clients stay compliant over time. Rest assured that we take compliance very seriously and will work diligently to protect your brand’s reputation and legal standing in the Chinese eCommerce market.

Let’s work together!

Have a project in mind or need our help in identifying one?
We want to hear from you.

Learn more about Tmall & JD

In our guide, we detail what Live Commerce is, why brands should live-stream on Tmall, what sort of shoppers to expect, and the step-by-step process to getting a brand set up to live-stream on Tmall from opening an enterprise account and a live-streaming account to your first broadcast.

In the era of digitalization, China’s e-commerce market has continued to grow and adapt to meet the ever-changing demands of Chinese consumers and merchants.

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Related Work

Tmall Management & Promotion

Elevant came to Sekkei Digital Group for help as they needed to activate their sales on their Tmall flagship store, their only sales channel available. Our task was to properly activate the Elevant brand by building up their brand awareness on social media, educating potential customers on the brand mantra and products on offer, and improving the community around the brand on their social and eCommerce platforms.

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